ABOUT THE PROJECT:
When everything goes right!
It is a experience only a champion sports team, an orchestra, or a film crew gets to know. That is the satisfaction of a job well done when every single person brings their A game!
Dayta Marketing asked Stringline to help execute a commercial that would break the mold for St. Cloud Airport. Our task? To help people recognize all the positives of using a regional airport over an international and there are many!
With that we set to work, scripting, scouting, storyboarding, coordinating crews, shooting, editing and scoring! That’s a long sentence! It needs to be because so many talented people had to put in so many long hours and focus to bear to bring this to life.
When everyone involved adds their expertise, the day goes well and everyone gets a little giddy! Not from the long hours, but the knowledge that things went well and a confidence in the final product.
Take a look for yourself. If you want to try something different, our team is waiting to hear from you!
Our awesome spokesman character is a professional talent selected through a traditional audition process. Working with a professional for this role was important to get it just right, and within our production schedule.
Collaboration is key in a face paced, high quality environment such as this campaign. It requires numerous professionals to focus on their specialty and expertise, while adapting to new challenges. These are the ingredients for fertile grounds of creativity. The result was a successful campaign!